Ingredient · Updated
Natural Flavour
Found in 3 products
What is Natural Flavour?
Natural Flavour is a broad term used to describe flavoring substances that are derived from natural sources such as plants, fruits, and vegetables. The specific components of natural flavours can vary widely and often include essential oils, extracts, or distillates.
These flavourings are primarily used to enhance the taste and aroma of food and beverage products. While they are sourced naturally, the highly processed nature of some natural flavours leads to debate over their wholesomeness. There is currently no strong consensus about their health impacts, with most studies suggesting they are safe for consumption in the amounts typically used in foods.
On a label, "natural flavour" doesn’t specify the exact ingredients due to proprietary formulations. Therefore, those with allergies or sensitivities should approach with caution, particularly with products that do not specify the sources of their flavourings.
Commonly found in: soft drinks, snacks, baked goods, dairy products, candies, condiments
What to watch
- The term 'natural flavour' lacks specificity, posing a risk for individuals with allergies or dietary restrictions who need to know detailed ingredient information.
The FDA considers natural flavours to be Generally Recognized As Safe (GRAS) when used in accordance with good manufacturing practices.
Research indicates that while natural flavours are safe at normal consumption levels, their nutritional and health benefits are minimal.
Natural flavours can be derived from animal sources, so their suitability for vegans depends on the specific formulation.
Sources: Food Ingredients & Colors
Scout's take
Natural flavour is a catch-all term for flavoring agents derived from natural sources but often processed. The lack of transparency in its composition raises concerns about potential allergens and additives. It contributes to the ultra-processed nature of the product.
The case against
Potential allergens and additives may be present, with unknown health impacts.
from the analysis of Brisk Iced TeaMore from Scout's analyses
Natural flavors are often used to enhance taste but can be derived from complex chemical processes. They lack transparency in sourcing and may contain additives. Compared to whole food ingredients, natural flavors provide no nutritional benefits.
from the analysis of RXBAR StrawberryNatural flavour is used to enhance taste without artificial additives, generally considered neutral in health impact.
from the analysis of Swiss Delice Petits Suris Dark Chocolate 72%All 3 products with Natural Flavour
Where Natural Flavour shows up
- Protein Bars 1 product
- Chocolate 1 product
- Tea 1 product
Higher-scoring picks without Natural Flavour
Products from the same categories whose analyzed ingredient list does not include Natural Flavour, scoring 80 or above.
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