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Color Wow Color Security Shampoo, 8.4-oz, from Purebeauty Salon & Spa

Common questions

Is Color Wow Color Security Shampoo, 8.4-oz, from Purebeauty Salon & Spa healthy?

Color Wow Color Security Shampoo, 8.4-oz, from Purebeauty Salon & Spa scores 65/100 on Scout's independent analysis of ingredients, additives, and lab results — a fair-to-good score — solid, with tradeoffs. This shampoo contains a mix of surfactants and cleansing agents that are generally considered safe for use in personal care products.

How processed is Color Wow Color Security Shampoo, 8.4-oz, from Purebeauty Salon & Spa?

Color Wow Color Security Shampoo, 8.4-oz, from Purebeauty Salon & Spa is NOVA Group 3: Processed Foods.

Which ingredients drive Color Wow Color Security Shampoo, 8.4-oz, from Purebeauty Salon & Spa's score?

In Scout's ingredient-by-ingredient analysis, Sodium Lauryl Sulfoacetate is flagged as an ingredient of concern. The full breakdown, with why each one matters, is in the Key ingredients section on this page.

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Color Wow Color Security Shampoo, 8.4-oz, from Purebeauty Salon & Spa

65 Fair

Analysis updated June 2026 · How Scout scores

$25.69 · 8.4 fl oz · $3.06 / fluid ounce
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At a glance

Beneficial ingredients 0
Harmful ingredients 1
Category Shampoo
Summary

This shampoo contains a mix of surfactants and cleansing agents that are generally considered safe for use in personal care products. However, it is a processed product with a moderate level of processing, which limits its score. The absence of harmful additives or controversial ingredients like parabens or sulfates is a positive aspect, but the formulation does not include any particularly beneficial or natural ingredients that would elevate its rating further.

Key ingredients 6

Water (Aqua)
Neutral

Water is a common base in shampoos, providing hydration and helping to distribute other ingredients evenly.

See more about Water (Aqua) →
Sodium Methyl Cocoyl Taurate
Neutral

A gentle surfactant derived from coconut oil, it helps cleanse hair without overly stripping natural oils.

See more about Sodium Methyl Cocoyl Taurate →
Sodium Cocoyl Isethionate
Neutral

This mild surfactant is used for cleansing and is generally considered safe and gentle on hair and scalp.

See more about Sodium Cocoyl Isethionate →
Cocamidopropyl Betaine
Neutral

Standard formulation ingredient — neither beneficial nor harmful at typical use.

See more about Cocamidopropyl Betaine →
Sodium Methyl
Neutral

The specific role and safety of Sodium Methyl in this formulation are unclear, so its impact cannot be definitively assessed.

Sodium Lauryl Sulfoacetate
Bad

This surfactant can be harsh on the scalp and hair, potentially causing irritation or dryness with frequent use.

Processing

Group 3 · Processed

Processed Foods

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