Orajel Kids PAW Patrol Anticavity Fluoride Toothpaste Natural Fruity Bubble
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Essential Oxygen Organic Low Abrasion Toothpaste peppermint 4 oz · 2 count View on Amazon · $19.97 See all Toothpaste, ranked At a glance
Summary
Orajel Kids PAW Patrol Anticavity Fluoride Toothpaste (ages 2–10, Fruity Bubble) scores 29/100. Lead Safe Mama (Feb 2025) detected 100 ppb lead and 8 ppb mercury in a kids' product toddlers swallow. The reformulated 'over 99% naturally sourced' list is genuinely cleaner than most mainstream kids' pastes (no SLS, no dyes, no saccharin, no PEG, no titanium dioxide), but cannot overcome lead over the 100 ppb threshold plus sodium fluoride neurotoxicity. Suspected source: hydrated silica. Owned by Church & Dwight Co., Inc. It is a PAW Patrol-themed anticavity toothpaste in Fruity Bubble flavor.
Contaminants 4
Source: Lead Safe Mama 2025
Lead 100 ppb High
Detected at a high level — at or above health-based exposure limits. Regular exposure at this level is a genuine health concern. No safe level of lead exposure exists per CDC, AAP, and WHO; chronic ingestion is associated with lowered IQ, neurodevelopmental harm, and cardiovascular and kidney effects. Children swallow a meaningful fraction of every brushing. Suspected source: hydrated silica abrasive feedstock.
Lead Safe Mama 3rd-party lab testing (SGS North America, Feb 2025, AOAC 2015.01) detected 100 ppb lead in a toothpaste explicitly marketed to children ages 2–10.
Mercury 8 ppb Low
A low level of mercury — present but modest; a sourcing-quality note rather than a safety concern at typical intake.
Lead Safe Mama 3rd-party lab testing (Feb 2025) detected 8 ppb mercury.
Cadmium <5 ppb Not detected
Not detected — below the laboratory's detection limit. This is the strictest possible result: no measurable amount was found.
Lead Safe Mama 2025 lab testing reported cadmium below the 5 ppb low threshold of detection — no cadmium measurable in this product.
Arsenic <10 ppb Not detected
Not detected — below the laboratory's detection limit. This is the strictest possible result: no measurable amount was found.
Lead Safe Mama 2025 lab testing reported arsenic below the 10 ppb low threshold of detection — no arsenic measurable in this product.
Key ingredients 9
Sodium Fluoride 0.24%Very Bad
Active anticavity ingredient (0.15% w/v fluoride ion). Classified by The Lancet (2014) as a developmental neurotoxicant; chronic ingestion linked to dental fluorosis, lowered IQ in children (NTP 2024 monograph), and thyroid suppression. Particularly concerning in a kids' product designed for ages 2–10 where a meaningful fraction of every brushing is swallowed.
See more about Sodium Fluoride 0.24% →Natural FlavorBad
Proprietary 'fruity bubble' flavor blend. Even when labeled 'natural,' can include dozens of undisclosed flavor compounds and incidental processing aids under FDA trade-secret rules with no consumer disclosure.
See more about Natural Flavor →Sorbitol (corn)Neutral
Sugar alcohol humectant and natural sweetener; non-cariogenic.
See more about Sorbitol (corn) →WaterNeutral
Solvent base for the formulation.
See more about Water →Hydrated Silica (mineral)Neutral
Standard formulation ingredient — neither beneficial nor harmful at typical use.
See more about Hydrated Silica (mineral) →Cellulose GumNeutral
Plant-derived thickener (carboxymethylcellulose); inert and safe in topical oral care.
See more about Cellulose Gum →Cocamidopropyl Betaine (coconut-derived)Neutral
Standard formulation ingredient — neither beneficial nor harmful at typical use.
See more about Cocamidopropyl Betaine (coconut-derived) →Stevia Rebaudiana Leaf ExtractNeutral
Plant-derived natural sweetener; safer than synthetic sweeteners like saccharin or sucralose. Helps make the paste palatable to kids without the gut-microbiome and metabolic concerns of artificial sweeteners.
See more about Stevia Rebaudiana Leaf Extract →Glycerin (vegetable)Good
Beneficial ingredient — whole-food or functional value in this product class.
See more about Glycerin (vegetable) →Get the full breakdown in the Scout appTake Scout shopping
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Amazon pricing & content
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