Ingredient
Natural Flavor
What is Natural Flavor?
Natural Flavor is a broad term used to describe flavoring substances derived from natural sources, such as plants or animals. These flavorful compounds are extracted through a variety of methods, including distillation and fermentation, and are used to enhance the taste of food and beverages.
The primary purpose of natural flavors is to add taste and aroma to products without the use of synthetic chemicals. There is ongoing debate about whether natural flavors are inherently healthier than artificial ones, as they can still be highly processed. The evidence is mixed, with some studies showing no significant health difference between natural and artificial flavors.
When you see 'Natural Flavor' on a label, it's important to know that the exact source isn't specified, and it may involve processing techniques that alter its natural origin.
Commonly found in: beverages, snacks, desserts, condiments, sauces, cereals
What to watch
- Natural Flavors can contain allergens, as the source is not always disclosed.
The FDA considers natural flavors to be Generally Recognized As Safe (GRAS).
Research shows mixed results on the health impact of natural flavors compared to artificial ones, with some experts questioning their nutritional benefits.
Natural flavors may be derived from animal sources, making them not always vegan.
Scout's take
Umbrella term that can hide dozens of undisclosed synthetic flavor constituents.
The case against
Lack of transparency and potential for undisclosed additives or allergens.
from the analysis of Rolled Corn Tortilla Chips Chili & Lime Flavored · echoed in 4 other analysesPotential allergen risk due to undisclosed ingredients and lack of transparency.
from the analysis of Good & Gather Milk Chocolate Morsels · echoed in 3 other analysesLack of transparency can lead to potential allergen exposure or consumption of unwanted additives.
from the analysis of Good & Gather Semi Sweet Chocolate Morsels · echoed in 1 other analysisMay contain undisclosed compounds that could cause allergic reactions or sensitivities.
from the analysis of Cappello's Chocolate Chip with Flaky Sea Salt · echoed in 1 other analysisPotential allergens and unknown compounds may pose risks for sensitive individuals.
from the analysis of Nature's Bakery BLUEBERRY REAL FRUIT & WHOLE GRAINS FIG BAR · echoed in 1 other analysisThe case for
Enhances flavor but provides no significant nutritional benefits.
from the analysis of Rolled Corn Tortilla Chips Chili & Lime Flavored · echoed in 2 other analysesEnhances flavor without adding calories, but lacks nutritional benefits.
from the analysis of Nature's Bakery BLUEBERRY REAL FRUIT & WHOLE GRAINS FIG BAR · echoed in 1 other analysisEnhances flavor. Annatto and turmeric are natural colorants.
from the analysis of Pure Protein Protein BarsEnhances the flavor profile of the beverage.
from the analysis of Gatorade Zero GLACIER FREEZE ZERO SUGAR THIRST QUENCHEREnhances flavor in food products.
from the analysis of Nature Valley Sweet & Salty Dark Chocolate-Peanut & Almond Granola BarsMore from Scout's analyses
Ambiguous, lab-derived flavoring compound.
from the analysis of Yoplait Original StrawberryNatural flavors are additives used to enhance taste, but their exact composition is often undisclosed. They are highly processed and can contain a variety of chemical compounds. The lack of transparency can be concerning for consumers seeking clean labels.
from the analysis of NABISCO BELVITA BREAKFAST SNACK BLUEBERRY 1X1.76 OZNatural flavors are often used to enhance taste but lack transparency in their composition. They can contain a variety of chemical compounds derived from natural sources. The lack of disclosure can be concerning for those with allergies or sensitivities.
from the analysis of Log Cabin Original Syrup - 24 fl ozFound in 93 products
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