HappyBABY Superfood Puffs Sweet Potato & Carrot
Summary
HappyBABY Superfood Puffs Sweet Potato & Carrot scored 2/100. Inorganic arsenic was detected at 295 ppb — nearly 3× the FDA limit for infant rice cereal — alongside cadmium at 12.2 ppb. Built on organic white-rice and brown-rice flour with apple-juice concentrate for sweetness and a long synthetic vitamin/mineral fortification stack. NOVA 4 ultra-processed.
At a glance
Contaminants 3
Source: Independent third-party laboratory testing
Arsenic 295 ppb High
Detected at a high level — at or above health-based exposure limits. Regular exposure at this level is a genuine health concern. Inorganic arsenic at 295 ppb — ~3× the FDA 100 ppb action level for infant rice cereal.
Independent third-party testing.
Cadmium 12.2 ppb Low
A low level of cadmium — present but modest; a sourcing-quality note rather than a safety concern at typical intake.
Independent third-party testing.
Lead 3.7 ppb Trace
A trace amount of lead — within the range expected from normal soil uptake/processing and below our concern threshold.
Independent third-party testing.
Key ingredients 7
Organic White Rice FlourGood
Primary grain; rice readily absorbs arsenic from soil.
See more about Organic White Rice Flour →Organic Brown Rice FlourGood
Whole-grain rice source; brown rice concentrates arsenic in the bran layer.
See more about Organic Brown Rice Flour →Organic Apple Juice ConcentrateBad
Added free sugars from concentrated fruit juice.
See more about Organic Apple Juice Concentrate →Organic Sweet Potato PowderGood
Beta-carotene and fiber source — present at <2%.
See more about Organic Sweet Potato Powder →Organic Carrot PowderGood
Vitamin A source — present at <2%.
See more about Organic Carrot Powder →Mixed TocopherolsGood
Vitamin E antioxidant used to preserve freshness.
See more about Mixed Tocopherols →Synthetic Vitamin & Mineral FortificationBad
Includes dicalcium phosphate, choline bitartrate, potassium chloride, calcium carbonate, sodium ascorbate, ferric pyrophosphate, DL-alpha-tocopheryl acetate, cholecalciferol, zinc oxide, niacinamide, thiamine mononitrate, riboflavin, pyridoxine HCl, and cyanocobalamin — a laundry list of synthetic nutrients indicating heavy processing.
See more about Synthetic Vitamin & Mineral Fortification →Processing
Ultra-Processed Foods
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