Simple Truth Organic Whole Grain Puffs Broccoli & Spinach
Summary
Simple Truth Organic Whole Grain Puffs Broccoli & Spinach scored 1/100. Testing detected inorganic arsenic at 307 ppb (>3× FDA limit), lead at 9.8 ppb (right at the action level), and cadmium at 13.5 ppb. Kroger's in-house organic line — the 'organic' seal does not protect against soil-borne heavy metals in rice-based puffs.
At a glance
Contaminants 3
Source: Independent third-party laboratory testing
Arsenic 307 ppb High
Detected at a high level — at or above health-based exposure limits. Regular exposure at this level is a genuine health concern. Inorganic arsenic at 307 ppb — >3× the FDA action level for infant rice cereal.
Independent third-party testing.
Cadmium 13.5 ppb Low
A low level of cadmium — present but modest; a sourcing-quality note rather than a safety concern at typical intake.
Independent third-party testing.
Lead 9.8 ppb Low
A low level of lead — present but modest; a sourcing-quality note rather than a safety concern at typical intake.
Independent third-party testing.
Key ingredients 7
Organic Whole Grain Rice FlourGood
Whole-grain rice source — main arsenic vector.
See more about Organic Whole Grain Rice Flour →Organic Rice FlourGood
Additional rice base.
See more about Organic Rice Flour →Organic Apple Juice ConcentrateBad
Added free sugars.
See more about Organic Apple Juice Concentrate →Organic Broccoli PowderGood
Cruciferous vegetable powder, small amount.
See more about Organic Broccoli Powder →Organic Spinach PowderGood
Leafy green powder, small amount.
See more about Organic Spinach Powder →Mixed TocopherolsGood
Vitamin E antioxidant.
See more about Mixed Tocopherols →Synthetic Vitamin & Mineral FortificationBad
Includes electrolytic iron, synthetic B-vitamin blend, calcium carbonate — heavy processing signature.
See more about Synthetic Vitamin & Mineral Fortification →Processing
Ultra-Processed Foods
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