Aveda Shampure Shampoo 8.5 oz
Analysis updated August 2026 · How Scout scores
At a glance
Summary
This shampoo contains Ammonium Lauryl Sulfate, which is a harsh surfactant that can strip natural oils from the scalp, and sodium chloride, which may contribute to dryness. Additionally, the presence of synthetic fragrance and phenoxyethanol raises concerns about potential irritation and allergic reactions. However, it also includes beneficial ingredients like Abyssinian Seed Oil and glycerin, which provide conditioning and moisturizing benefits, balancing some of the negative aspects.
Key ingredients 25
Crambe Abyssinica (abyssinian) Seed OilVery Good
Abyssinian Seed Oil is a natural oil known for its conditioning and moisturizing properties. It helps to improve hair shine and manageability. It is rich in omega fatty acids, which nourish the hair.
Risks
Generally safe with minimal risk of irritation.
Benefits
Enhances hair shine and provides deep conditioning.
Babassuamidopropyl BetaineGood
Babassuamidopropyl Betaine is a mild surfactant derived from babassu oil. It is used for its gentle cleansing properties and ability to condition the hair. It is considered a good alternative to harsher surfactants.
Risks
Minimal risk of irritation.
Benefits
Provides gentle cleansing and conditioning benefits.
GlycerinGood
Glycerin is a humectant that attracts moisture to the hair and scalp. It helps to maintain hydration and improve hair texture. It is widely used for its moisturizing properties.
Risks
Generally safe with minimal risk of irritation.
Benefits
Enhances moisture retention and improves hair texture.
Water Aqua EauNeutral
Water is the primary solvent in many cosmetic products, providing a base for other ingredients. It helps to dissolve other ingredients and facilitates their application. It does not have any direct benefits or risks in the context of shampoo.
Risks
There are no inherent risks associated with water in cosmetic formulations.
Benefits
Water acts as a carrier for active ingredients, allowing them to be evenly distributed.
Cocamide MipaNeutral
Cocamide Mipa is a surfactant and foam booster derived from coconut oil. It helps to stabilize foam and improve the texture of the product. It is generally considered safe in cosmetic formulations.
Risks
Potential for mild irritation in sensitive individuals.
Benefits
Enhances foam stability and texture of the shampoo.
PropanediolNeutral
Propanediol is a glycol used as a solvent and skin-conditioning agent. It helps to improve the texture and spreadability of the product. It is generally considered safe and non-irritating.
Risks
Low risk of irritation or allergic reaction.
Benefits
Improves product texture and provides moisture retention.
Bixa Orellana (annatto) Seed ExtractNeutral
Annatto Seed Extract is used for its natural coloring properties. It can impart a slight tint to the product. It is generally considered safe in cosmetic formulations.
Risks
Low risk of allergic reaction.
Benefits
Provides natural coloring to the product.
Peg-60 Almond GlyceridesNeutral
PEG-60 Almond Glycerides are used as emulsifiers and conditioning agents. They help to stabilize the formulation and improve product spreadability. They are generally considered safe in cosmetic products.
Risks
Potential for mild irritation in sensitive individuals.
Benefits
Improves product stability and conditioning properties.
Polyquaternium-10Neutral
Polyquaternium-10 is a conditioning agent that helps to improve hair manageability and reduce static. It forms a protective film on the hair surface. It is widely used in hair care products for its conditioning benefits.
Risks
Minimal risk of irritation.
Benefits
Improves hair manageability and reduces static.
Sodium ChlorideNeutral
Standard formulation ingredient — neither beneficial nor harmful at typical use.
Risks
May cause dryness and irritation to the scalp.
Benefits
Provides thickening properties to the shampoo.
Citric AcidNeutral
Citric Acid is used to adjust the pH of cosmetic formulations. It helps to maintain the stability and effectiveness of the product. It is generally considered safe and non-irritating.
Risks
Low risk of irritation in sensitive individuals.
Benefits
Helps to maintain product stability and pH balance.
GeraniolNeutral
Geraniol is a naturally occurring compound used for its fragrance properties. It is found in essential oils such as rose and citronella. It is generally considered safe but can cause irritation in sensitive individuals.
Risks
Potential for irritation or allergic reaction.
Benefits
Adds a floral scent to the product.
CitronellolNeutral
Citronellol is a fragrance ingredient found in essential oils such as rose and geranium. It is used for its pleasant scent. It is generally considered safe but can cause irritation in sensitive individuals.
Risks
Potential for irritation or allergic reaction.
Benefits
Contributes a floral scent to the product.
Benzyl BenzoateNeutral
Benzyl Benzoate is used as a fragrance ingredient and solvent. It is also used as a preservative in some formulations. It is generally considered safe but can cause irritation in sensitive individuals.
Risks
Potential for irritation or allergic reaction.
Benefits
Acts as a solvent and contributes to the fragrance profile.
Sodium PhytateNeutral
Sodium Phytate is used as a chelating agent to stabilize formulations. It helps to prevent the degradation of the product by binding metal ions. It is generally considered safe in cosmetic formulations.
Risks
Low risk of irritation.
Benefits
Stabilizes the formulation by binding metal ions.
Benzoic AcidNeutral
Benzoic Acid is used as a preservative in cosmetic formulations. It helps to prevent microbial growth and extend the shelf life of the product. It is generally considered safe in low concentrations.
Risks
Potential for irritation in sensitive individuals.
Benefits
Acts as a preservative to extend product shelf life.
Annatto (ci 75120)Neutral
Annatto is a natural colorant derived from the seeds of the achiote tree. It is used to impart a natural color to cosmetic products. It is generally considered safe and non-irritating.
Risks
Low risk of allergic reaction.
Benefits
Provides natural coloring to the product.
Ammonium Lauryl SulfateBad
Ammonium Lauryl Sulfate is a surfactant used for its cleansing and foaming properties. It can be harsh on the scalp, stripping natural oils and causing dryness. It is less irritating than Sodium Lauryl Sulfate but still considered harsh.
Risks
May cause dryness and irritation to the scalp and skin.
Benefits
Provides effective cleansing and foaming action.
Polysorbate 80Bad
Processed additive flagged under Scout's ingredient doctrine.
Risks
Low risk of irritation or allergic reaction.
Benefits
Enhances product stability and texture.
LinaloolBad
Processed additive flagged under Scout's ingredient doctrine.
Risks
Potential for irritation or allergic reaction.
Benefits
Contributes to the fragrance profile of the product.
LimoneneBad
Processed additive flagged under Scout's ingredient doctrine.
Risks
Potential for irritation or allergic reaction.
Benefits
Provides a citrus scent and acts as a solvent.
PhenoxyethanolBad
Phenoxyethanol is a preservative used to prevent microbial growth. It can cause irritation and allergic reactions in some individuals. It is a common alternative to parabens but still has potential concerns.
Risks
May cause irritation or allergic reactions.
Benefits
Prevents microbial growth and extends shelf life.
Potassium SorbateBad
Synthetic preservative — flagged in daily-use products.
Risks
Low risk of irritation.
Benefits
Inhibits microbial growth and extends product shelf life.
Sodium BenzoateBad
Synthetic preservative that can form benzene in the presence of vitamin C.
Risks
Low risk of irritation.
Benefits
Prevents microbial growth and extends shelf life.
Fragrance (parfum)Very Bad
Fragrance is used to impart a pleasant scent to the product. It can contain a mixture of synthetic chemicals that may cause irritation or allergic reactions. The specific composition is often undisclosed, leading to potential concerns.
Risks
May cause irritation or allergic reactions in sensitive individuals.
Benefits
Provides a pleasant scent to the product.
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