i.c.o.n. energy detoxifying shampoo 33.8 oz

Aqua, or water, is used as a solvent in many cosmetic products. It is typically purified to remove impurities and contaminants, ensuring safety and effectiveness. In this formulation, it serves as the base for dissolving other ingredients.

Sodium C14-16 Olefin Sulfonate is a surfactant used for its cleansing properties. It is a synthetic detergent that can be harsh on the skin, potentially stripping natural oils. This ingredient is often criticized for being too aggressive, especially for sensitive scalps.

Cocamidopropyl Betaine is a mild surfactant derived from coconut oil. It is used to reduce irritation potential of harsher surfactants and improve foam quality. While generally considered safe, it can cause allergic reactions in some individuals.

Sodium Lauroyl Methyl Isethionate is a mild surfactant known for its gentle cleansing properties. It is derived from coconut oil and is less likely to irritate the skin compared to traditional sulfates. This ingredient is favored for its ability to produce a creamy lather without stripping natural oils.

Aloe Barbadensis Leaf Juice is a natural ingredient known for its soothing and moisturizing properties. It is rich in vitamins, enzymes, and amino acids, which can help nourish and hydrate the scalp. This ingredient is often used to calm irritation and promote healthy hair growth.

Ascorbyl Palmitate is a fat-soluble form of Vitamin C used for its antioxidant properties. It helps protect the hair and scalp from oxidative stress and environmental damage. This ingredient is valued for its ability to enhance the stability of formulations.