KIND Breakfast Protein Dark Chocolate Cocoa
At a glance
Summary
KIND Breakfast Protein Dark Chocolate Cocoa scores 32/100. Despite the '5 Super Grains' marketing (oats, millet, buckwheat, amaranth, quinoa), this bar is built on a foundation of sugar as the 2nd ingredient, canola oil as the 4th, and soy protein isolate as the cheap protein source delivering just 8g protein. Four separate sweeteners (sugar, tapioca syrup, honey, molasses) push total sugar to 12g per serving. Soy lecithin appears twice, plus vague 'natural flavor.' The whole grains are genuinely beneficial but cannot overcome the seed oil and sugar-laden ultra-processed matrix. NOVA 4. Owned by Mars.
Key ingredients 17
Canola OilVery Bad
Refined seed oil high in pro-inflammatory omega-6 fatty acids. Industrially extracted using chemical solvents and deodorized at high temperatures. The 4th ingredient by weight.
See more about Canola Oil →SugarBad
Refined sugar is the 2nd ingredient by weight — more sugar than any other ingredient except oats. One of four separate sweetener sources.
See more about Sugar →Soy Protein IsolateBad
Highly processed protein extracted from soybeans using chemical solvents. A cheap industrial protein source. Often derived from GMO soybeans.
See more about Soy Protein Isolate →Tapioca SyrupBad
Liquid sugar derived from cassava starch. High glycemic index. The third sweetener in this bar.
See more about Tapioca Syrup →Soy LecithinBad
Processed emulsifier from soybeans, appearing as a separate ingredient on top of soy lecithin in the chocolate chips. Typically from GMO sources.
See more about Soy Lecithin →Natural FlavorBad
Vague catch-all term covering potentially hundreds of chemical compounds. Lacks ingredient transparency.
See more about Natural Flavor →Chocolate ChipsNeutral
Contains sugar, chocolate liquor, cocoa butter, soy lecithin, and vanilla extract. Some cocoa antioxidants offset by sugar and soy lecithin.
See more about Chocolate Chips →Rice FlourNeutral
Refined grain flour used as a filler and binder. Minimal nutritional value compared to whole grains.
See more about Rice Flour →MolassesNeutral
Standard formulation ingredient — neither beneficial nor harmful at typical use.
See more about Molasses →Vitamin E (Mixed Tocopherols)Neutral
Added as a preservative to maintain freshness. A functional additive, not a nutritional supplement.
See more about Vitamin E (Mixed Tocopherols) →HoneyGood
Natural sweetener with trace enzymes and antioxidants. However, it is the fourth sweetener in this bar.
See more about Honey →MilletGood
Ancient whole grain rich in magnesium, phosphorus, and B vitamins. Naturally gluten-free.
See more about Millet →AmaranthGood
Ancient grain with complete protein profile and high lysine content. Rich in iron, magnesium, and phosphorus.
See more about Amaranth →CocoaGood
Provides flavanols and antioxidants. A genuinely beneficial ingredient.
See more about Cocoa →OatsVery Good
Whole grain rich in beta-glucan fiber supporting heart health and blood sugar regulation. The #1 ingredient by weight.
See more about Oats →BuckwheatVery Good
Nutrient-dense pseudocereal rich in rutin (a flavonoid antioxidant), manganese, and copper.
See more about Buckwheat →QuinoaVery Good
Complete protein source containing all 9 essential amino acids. Rich in fiber, iron, and magnesium.
See more about Quinoa →Processing
Ultra-Processed Foods
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